Thomas Strodel

Producer | Director


Location

New York City

Phone

917.721.2718

WELCOME

This page lists all of the significant projects I've worked on throughout my career. It also includes the latest versions of my resume, as well as links to some of my company ventures. Thanks for visiting!

Intro

Thomas Strodel is a creative, resourceful, and hands-on professional who specializes in pulling stories out of real-life moments to deliver compelling and engaging entertainment to audiences across all platforms. An expert in creating original content for television and digital, leading and directing crews, talent, and diverse personalities, Tom brings his entrepreneurial know-how to every production situation, be it a local studio shoot, or a remote shoot overseas.

Expertise

01

Executive-level management of cross office and cross discipline teams

02

Executive Producing, Showrunning, Directing for both field and studio-based shoots, locally and world-wide

03

Original series and format creation and development

04

Talent-based concept development

05

Camera operation/cinematography and still photography

06

Personnel and crew management and staffing

07

Post production, post supervision, and editing

08

Pre and post production management, budgeting, scheduling, and production accounting

09

Scripts: writing and sweetening

10

Foreign filming, production troubleshooting, and problem solving

11

Crew, talent, and network contract negotiations

12

Equipment planning and procurement

13

Permits, Carnets, and location scouting

14

Insurance negotiation and procurement locally and internationally

15

Music licenses and supervision of original music development

16

Show graphics, title sequences and art direction

17

Concept pre-visualization

18

Commercial spot creation, direction, and executive producing

19

Branded Entertainment: show sponsorship, trade-out solicitation and procurement

20

Extensive experience in multimedia (integrated web marketing and programming, interactive, interface, and instructional design, and more)

21

Multitasking and being successful in chaotic situations

Project Types

Throughout my career
20%

Development

35%

Television

15%

Digital

10%

Commercials

15%

Corporate and Industrial

5%

Other

Experience

Click a category to explore

+ DEVELOPMENT

24fps Productions, Inc.

Director of Development, Executive Producer

New York City
  • Oversee and lead the development and production for a full-service New York City based production company
  • Identify trends, develop and pitch original show concepts and scalable formats in many genres across multiple platforms including television, web, and digital
  • Pursue new and existing talent
  • Negotiate exclusivity and show sales agreements with talent, agents, third-party production companies
  • Create one-sheets, character and sizzle reels, and proposals in support of concepts
  • Pitch talent, one-off's, and series to network programing executives
  • Develop and maintain relationships with network executives, agents, producers, and crew
  • Negotiate and oversee project budgets
  • Create opportunities for branded content, brand integration, trade-outs, and sponsorships (with over 100 brands to date)
  • Serve as Showrunner, Co-Executive Producer or Executive Producer on greenlit productions
  • Attend markets and festivals

 

My Entertainment

Executive Producer, Development Consultant

New York City

 

+ TELEVISION

EXECUTIVE PRODUCER, CO-EXECUTIVE PRODUCER, SHOWRUNNER, SUPERVISING PRODUCER, FIELD PRODUCER

You Only Live Once

Travel Channel

Senior Producer

My Entertainment (2X30)

New York City, Namibia, and Nicaragua
  • You Only Live Once follows host Mikey Kay as he travels to some of the most interesting places on earth, putting himself into the center of unique and oftentimes dangerous activities. From diving with great white sharks to sledding down a mountain of volcanic rubble, Mikey is always up for the challenge in this entertaining travel series.

 

Worlds Edge

Travel Channel

Producer

My Entertainment (1X60)

New York City, Detroit
  • Worlds Edge takes the viewer with foreign affairs correspondent and former Royal Air Force helicopter pilot, Mikey Kay as he explores places around the world that have been upended and revolutionized by conflict, nature, or history. Part adventurer and part cultural reporter, Mikey invites the audience on a journey where few have ventured before, challenging perceptions while navigating natural and unnatural obstacles and looking at these places in new and surprising ways.

 

Doomsday Preppers

National Geographic Channel

Co-Executive Producer

Sharp Entertainment (6X60)
New York City
  • Season 4 of this popular series, profiles “Preppers” as they plan to survive catastrophic circumstances.

Breaking Borders

Travel Channel

Post Production Producer

My Entertainment (13X30)

New York City
  • This series follows seasoned journalist Maria van Zeller and acclaimed chef Michael Voltaggio as they travel into conflict zones around the world to get the story behind the story.

American Hustlers

Travel Channel

Supervising Producer

My Tupelo (2X30)

New York City, Morocco, France
  • Two American dealers (Billy Leroy and Mark Meyer) travel the globe in search of unusual treasures, heading off the beaten path in hopes of tracking down items that they can flip for huge profits.

Ghost Adventures

Travel Channel

Showrunner

My Tupelo (12X30)

New York City
  • This best of series featured the adventures of Zak Bagans, Nick Groff, and Aaron Goodwin as they investigate paranormal locations.

Any Given Latitude

Fine Living Network

Series Creator, Executive Producer

24fps Productions (13X30)

New York City, Global
  • Created, pitched, sold, and produced award-winning series following host, Joanne Colon as she ventures off the beaten path, exploring the culture, customs, and food of unique destinations.
  • Award: Golden Pen

The Katie Brown Workshop

PBS

Executive Producer

Katie Brown (59X60 - Seasons III, IV and VI + specials)

New York City, Massachusetts
  • This series follows home arts maven Katie Brown and her workshop experts as they tackle projects and recipes.

Destination:

InDemand

Series Creator, Executive Producer

24fps Productions (2X30 pilots)

New York City, St. Lucia
  • This series takes the viewer to exotic locations and top resorts in the island paradise of St. Lucia.

On a Single Breath

National Geographic/Rush HD

Creator/Showrunner

24fps Productions (1X60)

New York City, Hawaii
  • This documentary chronicles the extreme sport of free diving, following Annabel Briseno, a 52-year old grandmother of four, on her weeklong quest to break world records in four free diving disciplines during an annual freediving competition in Kona, Hawaii.

FreeFlight

National Geographic/Rush HD

Creator/Showrunner

24fps Productions (1X60)

New York City, Hawaii, Florida, Aspen
  • FreeFlight explores the aeronautical world of ultralights and paragliders from the perspective of Andrea Hilderbrand, a conventional pilot and aeronautical engineer.

After School

PBS

Associate Director

24fps Productions (26X60)

New York City

Around Town

Metro Channels/Cablevision

Supervising Producer

24fps Productions (13X5)

New York City

New Joke City

MetroChannels/Cablevision

Producer, Editor

24fps Productions (10X5)

New York City

Dateline NBC

NBC

Segment Producer

New York City

One Life to Live

ABC

Production Support

New York City

America’s Next Sports Superstar

ABC

Production Support

New York City

TV Diners

Food Network

Field Producer

New York City, Southampton, NY, Westhampton Beach, NY

Hot off the Grill with Bobby Flay

Food Network

Producer

New York City, Southampton, NY, Westhampton Beach, NY

History Showcase

History

Associate Producer

New York City, Bedford, NY

Riversense

TV Geis

Associate Producer

New York City

New York Stories

First AD

New York City

The Magic Pool

Air Land Sea Productions

First AD

New York City

+ COMMERCIALS

Lunch on us

Facebook | Agency: MOMENTUM WORLDWIDE

Director, Executive Producer

consumer

New York City

A Great Day to Tell a Story

Facebook | Agency: MOMENTUM WORLDWIDE

Director, Executive Producer

consumer

New York City

Total Ad Recall

Facebook | Agency: MOMENTUM WORLDWIDE

Director, Executive Producer

consumer

New York City

Radio Spots

Canine Company | Agency: Milk

Director, Executive Producer

consumer

New York City

Numbers

TG&L | Agency: MGS COMM

Director, Executive Producer

legal

New York City

The Right Decision

TG&L | Agency: MGS COMM

Director, Executive Producer

legal

New York City
  • Award: Telly Award, 2013

 

In The News

North American Power | Agency: MILK

Director, Executive Producer

energy

New York City

Good Times

The Real Estate Book | Agency: MILK

Director, Executive Producer

real estate

New York City, Connecticut
  • Award: Telly Award, 2011

 

Pool Home

The Real Estate Book | Agency: MILK

Director, Executive Producer

Real Estate

New York City, Connecticut

Horsepower Meets Manpower

Team Danbury Audi | Agency: MILK

Director, Executive Producer

automotive

New York City, Connecticut
  • Award: Davey Award. 2010

 

Drool

Humphreys | Agency: MILK

Director, Executive Producer

Consumer

New York City

Trust

Audi | Agency: MILK

Director, Executive Producer

automotive

New York City, Connecticut
  • Awards: Telly Award, 2010; Davey Award. 2010

Evolution

Audi | Agency: MILK

Director, Executive Producer

automotive

New York City, Connecticut

How do you know?

Audi | Agency: MILK

Director, Executive Producer

automotive

New York City, Connecticut

The Hunt

Audi | Agency: MILK

Director, Executive Producer

automotive

New York City, Connecticut

Teething Relief

Humpreys | Agency: MILK

Director, Executive Producer

consumer

New York City

Little Small

VW | Agency: MILK

Director, Executive Producer

automotive

New York City, Connecticut

Oxymoron

VW | Agency: MILK

Director, Executive Producer

automotive

New York City, Connecticut

Sense.com

VW | Agency: MILK

Executive Producer

automotive

New York City, Connecticut

Kaboom with Billy Mays

Agency: Soft Productions

Producer

consumer products

Tampa, Fl

Watermellon Council

Katie Brown

Director, Executive Producer

food

Massachusetts

+ DIGITAL

How’d They Do That?

Hearst: Car and Driver’s YouTube Channel

Showrunner

24fps Productions (4X05)

New York City, New Jersey, Chicago
  • For Car and Driver's automotive YouTube channel, featuring David Grubnic and the Kalitta Top Fuel dragster team, Bryce Menzies with his TORC Series Pro-2 Truck, and Ken Block of Gymkhana and Monster World Rally fame.
  • These four videos now have more then two million YouTube hits.

Health Soup

Veria, Living

Showrunner

24fps Productions (4X05)

New York City
  • Comedic original digital series hosted by David Price, and featuring reporting by Ereka Vetrini, and wellness "virgin" Chelsea White.

 

CocoaFab

Cocoa Media Group

Director, Executive Producer

24fps Productions (20x5)

New York City

Welcome Videos

Mayet Fitness

Director, Executive Producer

24fps Productions (4X5)

New York City

Welcome Videos

TG&L | Agency: MGS COMM

Director, Executive Producer

24fps Productions (12x5)

New Hampshire

Katie Brown Tutorials

Meijer

Director, Executive Producer

24fps Productions (12X5)

Massachusetts

The Baby Book (CD-ROM)

Time Warner Interactive

Producer, Director

New York City, California
  • Award: IICS, Education

 

+ FEATURE FILMS AND SHORTS

Goodbye Love

Production Support

feature

New York City

More Abandon

Production Support

feature

New York City

April Showers

Producer

Production Manager

feature

New York City

Six Tulips

Producer

35mm - black and white short

New York City

+ MUSIC VIDEOS

Chrisette Michele - "Love is You"

Island Def Jam

Executive Producer

24fps Productions

New York

Jigsaw Soul - "Cockroach Hotel"

Jigsaw Soul

Executive Producer

24fps Productions

New York

Underground NYC

Atmospherex

Camera, Production Support

24fps Productions

New York

+ CORPORATE AND INDUSTRIAL

AMEX Net Generation

American Express | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

Philadelphia

NFL Activations: Philly

Verizon | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

Philadelphia

NFL Activations: Met Life

Verizon | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

New Jersey

NBA Draft

Verizon | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

New York City

Justin Timberlake: "Man of the Woods"

American Express | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

New York City

Air Tennis

American Express | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

New York City

Fantasy Guru

Verizon | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

New Jersey

Sports Business Journal

SBJ | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

New York City

American Heart Association

American Heart Association | Agency: Versus, MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

New York City

Verizon Boston FiOS Launch

Verizon | Agency: MOMENTUM WORLDWIDE

Director, Producer

24fps Productions

Boston

Broker Presentation

North American Power | Agency: MILK

Director, Producer

24fps Productions

New York

FootWakers Promotional and Instructional Video

YZ Studio

Director, Producer

24fps Productions

New York

David Bach: Press Kit

David Bach

Producer

24fps Productions

New York

Fossil Halls intro videos

The American Museum of Natural History

Producer (for video component)

24fps Productions (27X5)

New York

Climate Change

The American Museum of Natural History

Producer (for video component)

24fps Productions (1X5)

New York

The Making of a Commercial

Canon U.S.A.

Creative Director, Writer, Editor

24fps Productions (1x5)

New York, New Jersey

probono.net legal training videos

probono.net

Editing, Post Production Support

24fps Productions (1x5)

New York, New Jersey

La Micoque, Hall of Human Evolution (museum exhibit)

The American Museum of Natural History

Producer (for video compnent)

24fps Productions (1X5)

New York

Vietnam - Journeys of the Body, Mind, and Spirit (museum exhibit)

The American Museum of Natural History

Editor

24fps Productions (1X5)

New York

Pearls Exhibition (museum exhibit)

The American Museum of Natural History

Producer, Director (for opening video motage)

24fps Productions (1X5)

New York

Hudson Estuary: Hall of Ocean Life (museum exhibit)

The American Museum of Natural History (1X5)

Producer, Director (for opening video motage)

24fps Productions

New York

The Frank Gehry Exhibition at the Guggenheim Museum, NYC. (museum exhibit)

Frank Gehry Architect

Consultant

24fps Productions

New York, Los Angeles

Underwater HD, Bahamas 24p Underwater HDTV Videos (2X10)

Air Land Sea Productions

Writer, Producer, Director

24fps Productions

New York, Bahamas

The Power of One

Bankers Trust New York Corporation for Todd Street Productions

Production Manager, Writer, Editor

24fps Productions

New York City

+ VOLUNTEER

PambaMesa

Executive Producer, Director

documentary

Quito, Ecuador

Bar(b)acoa

Executive Producer, Director

documentary

Ghent, New York

+ OTHER

Consulting COO

Financial Services Firm (confidential)

New York City
  • Took over maintenance of National Futures Association (NFA) Audit, recovering company to full compliance.
  • Created and implemented critical compliance requirements.
  • Filed quarterly NFA reports.
  • Liaison with existing clients.
  • Handled redemptions.
  • Streamlined vendors, payroll, and office set-up, hiring top-tier administrative staff.
  • Developed marketing plan to grow new business.

 

Consulting CCO and COO

OTT Startup (Confidential)

New York City
  • Developed minimum viable product into a world class OTT streaming media platform
  • Oversaw content acquisition strategy and execution
  • Developed monetization plan and strategy, including SVOD, TVOD, and AVOD
  • Participated in rounds of financing
  • Recruited and lead teams for content acquisition, production, marketing, and social media engagement
  • Worked closely with the technical partners to ensure efficient development

 

FOUNDER, Executive Producer

Tripphoria

New York City
  • Founder of Tripphoria, an interactive agency focusing on travel targeted services, including branding, social media campaigns, web and mobile development, strategy and planning, sales tools, and paid media
  • Developed several projects, in under 2 years, increasing engagement and market share

 

Marketing Consultant

ValsTech

New York City, Montreal
  • Developed the brand identity, messaging, story and marketing vertical, for first of its kind underwater smartphone housing
  • Managed marketing programs driving 80-95% of customer acquisition, resulting in a 600% increase in sales over a 5 month period
  • Worked with principals to refine financial pitch deck for first round of investing
  • Developed reseller relationships and agreements for worldwide channel-based retail, and online sales resulting in the addition of 20 new outlets
  • Projects included: product branding and identity, Kickstarter campaign, Shopify based e-commerce site, product photography, marketing materials (including overseas sourcing), and two trade show launches: DEMA/Orlando (with 10,000 participants) and Boot Düsseldorf/Düsseldorf, Germany (with over 250,000 attendees)

 

Director of Interactive Production

The Jack Morton Company

New York City
  • Responsible for the development, integration, growth, sales, and management of a full service interactive department
  • Supported sales effort by identifying opportunities with existing accounts, attending and conducting capabilities presentations, developing and pitching solutions to clients
  • Lead team in generating and delivering on over $5 million in sales, a 900% increase
  • Hired and managed staff of 10 and multiple freelance resources responsible for several concurrent, cross office, and cross discipline projects
  • Developed and executed sales and marketing materials to build the department’s brand internally and externally
  • Mentored and oversaw the career growth, training, and development of staff
  • Clients included: Aetna US, British Airways, Chase Manhattan, CNBC, Deloitte & Touche, Lifetime TV, Lucent Technologies, NBC, Pfizer Pharmaceuticals, KPMG, PaineWebber, Cushman & Wakefield, PricewaterhouseCoopers, Pharmicia & Upjohn, and others

 

Producer, Grey Direct

Grey Direct

New York City
  • Developed vision, strategy, and requirements for an interactive production division
  • Produced several marketing and transactional web sites. Accounts included: Chase Manhattan Bank, Seagram Company, LTD., Sprint, The Direct Marketing Association, and others.

 

Producer, Modem Media

Grey Direct

Connecticut

 

Producer, Time Warner Interactive and Time Warner Cable - Broadband Applications

Time Warner Interactive and Time Warner Cable - Broadband Applications

New York City
  • Oversaw a 56-person bi-coastal staff in the production of web-based applications for the RoadRunner service, interactive television programs for The Full Service Network (FSN), and commercial multimedia titles
  • Developed production budgets, marketing strategies, and cost/benefit assessments
  • Hired and managed multiple production teams
  • Projects included: The Virtual Garden, The Baby Book–Online, Bartlett’s Familiar Quotations, Best Buys TV, and the award winning, The Baby Book

 

Producer, Videograf

Videograf

New York City
  • Oversaw the production of interactive sales tools for the pharmaceutical industry.

 

Education

Leonard N. Stern School of Business, New York University School of Continuing Education

Certificate Programs

New York, NY

Corporate Finance, Principles of Management and Organization, Supervising, and Marketing Principles and Practices

S.I. Newhouse School of Public Communications, Syracuse University

Masters of Science

Syracuse, NY

Television Radio and Film Production.

State University of New York

Bachelor of Science

Syracuse, NY

Environmental Studies/Educational Television Radio and Film Production

Long Island University

Associates Degree

Southampton, NY

Biology/Marine Science

Awards


Telly Award – “The Right Decision”

TG&L, 2013


Telly Award – “Good Times”

The Real Estate Book, 2011


Davey Award – “Horsepower Meets Manpower”

Team Danbury Audi, 2010


Davey Award – “Trust”

Danbury Audi, 2010


Telly Award – “Trust”

Danbury Audi, 2010


Golden Pen - Any Given Latitude

Fine Living


IICS Award, Education, The Baby Book CD-ROM

Time Warner Interactive

INTERESTS

Sailing, restaurateur, photography (food, product, portrait), investing, small business incubation.